Unlocking Value - Episode 1
In the first episode of our podcast, Unlocking Value, we sat down with Catherine Goetz, Global Head of Inclusion Strategy at LivePerson, to discuss the benefits of completing a Social Return on Investment of their DEI initiatives.
SVT worked with LivePerson to calculate both the SROI and business value of LivePerson’s DEI programs. This approach makes the value created or lost to all the affected parties tangible. It enables a measured, broader discussion than “the usual” about both business benefits and costs to the business in the short and long term, and the potential benefits or costs for employees in various seats, customers and community members. The analysis enables internal champions like Catherine to demonstrate the blended value of these programs to the business and build the case to meaningfully incorporate diversity into core company strategy and operations.
Listen to our dialogue with Catherine below. If you would like to learn more about translating the impact of your corporate programs into language that not only your board speaks, but that your people can relate to - get in touch with us.
Impact Management in Affordable Housing: Avoiding Messaging “Backfires” Through Shared Value Analysis
This short video is from our Ecotone X SVT session with renowned expert at building community will for system change, Dr. Tiffany Manuel of The Case Made; specialist in the intersection of public health and housing, Dr. Tati Warren of Just Tati; affordable housing strategy and learning legend, Dr. Stephany de Scisciolo of Enterprise Community; and our collaborators at Ecotone who specialize in impact communication backed up by rigorous analysis.
They divulged hard-won insights about the necessity of impact data to build support for systems change, how it can actually hurt your case if used improperly, and what you can do to help your efforts succeed. The discussion is informed by Enterprise’s research on housing messages that backfire and what to do to overcome this.
The tips shared in this video are applicable in any situation where you need to build support for your cause. Check out this 7 minute summary of the session, and spread the word!
Curious about how to harness data to powerfully build the case for your work? Let’s talk!